Measuring management and the moment of truth : the book about mystery shopping
| Författare | |
|---|---|
| Medverkande | |
| Förlag | Better Business Books |
| Genre | Management |
| Format | Inbunden |
| Språk | Engelska |
| Antal sidor | 248 |
| Vikt | 551 gr |
| Utgiven | 2015-05-13 |
| SAB | Qbla |
| ISBN | 9789163310461 |
This book:
Welcomes you to the exciting world of mystery shopping, a rapidly growing industry.
Teaches you the theory and history of mystery shopping.
Shows youbthe practical use of mystery shopping from different persprctives.
Helps you avoid problems that can arise when starting and using mystery shopping.
